Built by
EmailTemple is built by one person.
Marc-Aurèle Legoux. Multilingual operator. Six years writing email for hospitality and luxury brands.
The story
Built by Marc-Aurèle Legoux, EmailTemple founder.
The agency is Marcus-Aurelius Digital. Solo operator, Mallorca-based, organic-growth-only — no paid acquisition, no fundraising, no team. Email is a deliverable Marc has shipped weekly for years, the workhorse channel where the work either pays for itself on the first send or it doesn’t. From agency to atelier wasn’t a positioning move. It was the natural shape of working alone.
The frustration was always the same. Clients want considered email — typographically tuned, dark-mode safe, designed to drive opens and clicks. ESPs ship default templates. The gap between “what looks good” and “what’s reasonable to produce as an agency” was wide enough that most sends settled for default. The default loses revenue every time the inbox lands.
The realization came late in 2025. Generative AI got good enough to actually compose the design — not just write the copy, not just suggest a layout, but produce production-ready, hand-editable HTML that holds up against work shipped by full design teams. Marc started prototyping in n8n and Claude, on real client briefs, against the same email he’d been hand-coding the week before. The studio kept winning.
EmailTemple is the tool Marc wished existed when he was billing clients $300/email for designs he could now compose in three minutes. It’s the same craft, encoded — the same hairline rule, the same hierarchy, the same dark-mode-safe table layout, the same ESP-specific merge tags — priced for the operators who couldn’t afford an agency in the first place. The manifesto goes deeper on the beliefs that shape it.
The whole product is built by one person who uses it for his own client work. No team, no investors, no growth-at-all-costs roadmap. Every feature has to earn its weight against Marc’s actual brief load. Anything that doesn’t materially improve the output doesn’t ship.
What that means for buyers: direct access to the founder. No support tier theatre. The roadmap is shaped by the people who pay, not by quarterly investor reviews. The price reflects the work, not the funding pressure. And the email that comes out of the studio is the same email Marc would send for a $300 invoice — because, at this point, he is.
Why now
The model is finally good enough.
Until Claude 4.x and GPT-5 class models, generated email was generically passable — fine for a first draft, never finished work. Now it’s competitive with hand-crafted output across the parts that matter: hierarchy, dark-mode rendering, ESP-specific quirks, the editable HTML you can paste into Mailchimp without rewriting. The window for the right tool around that capability is the next 12–18 months. Marc’s been writing email manually long enough to recognize when the threshold actually got crossed.
What we don’t do
The things we refuse.
- We don't take VC funding, unless it's the right partner
- We don't build for enterprise teams
- We don't promise transactional-volume infrastructure
- We don't add features that don't materially improve the output
- We don't sell anything Marc wouldn't use himself for client work
- We don't advertise on social media
- We don't run “ChatGPT for [vertical]” SEO campaigns
- We don't operate a customer success team — Marc reads support email himself
In the studio
Compose your first email in seconds.
Describe what you want to send. Get a production-ready, dark-mode-safe template. Free tier, three generations a month, no card required.