Lower opens.
Subscribers see the same shell from twenty other senders. The pattern-match goes to "skim or skip."
In minutes
An AI email template generator, not a page builder.
Describe what you want to send. Get a finished, dark-mode-safe HTML template that converts, exported to your ESP in one click. No page builder, no drag-and-drop.
Free tier · three generations a month · no card.
Exports to
Export to any email platform that takes an HTML upload.
— native syntax
Everywhere else — HubSpot, Brevo, Beehiiv, Kit — exports as clean, portable HTML.
The default tax
What the default template actually costs you.
Lower clicks.
Generic hierarchy buries the offer. The CTA blends into the chrome.
Lower cadence.
You send less often because the template embarrasses you, and the list goes cold.
How it works
Three steps. One template that works.
Describe.
Tell the studio what you want to send: the offer, the audience, the action.
Refine.
Iterate via chat — "tighten the hero", "make the CTA bronze", "add an urgency line above the button".
Export.
One click to any ESP. Native syntax for Mailchimp, ActiveCampaign, MailerLite and Klaviyo — portable HTML for everywhere else.
Inside the studio
An AI email template generator with the details handled.
Voice, color, images, subject lines — everything the send needs lives in the studio, so what comes out is finished work, not a draft.
Tone of voice
A voice setting that sounds like you.
Pick a baseline — spartan, luxury, friendly — or write your own guide. Both are injected into every generation, so the output reads like your brand wrote it, not like a template.
Prompt library
Pre-written briefs for every send.
Eight template types, each with a library of starting prompts — monthly digest, founder note, product update. Pick one, edit it in chat, send.
Media library
Your images, hosted and ready.
Upload logos and product shots once. They’re embedded via stable CDN URLs — not base64 — so Mailchimp’s editor can swap them and Gmail won’t clip the email.
Color palette
Brand color, used like a designer would.
Name each color’s role — background, primary, text — and the AI applies it accordingly. No palette yet? Start from a named preset and adjust in chat.
Subject lines
Subject lines tuned to the template.
When the template is ready, the same chat writes subject lines to match it. Open the preview, download the file or copy the HTML straight into your ESP.
Output
Email that looks like it came from a brand.
Marcus Aurelius Digital You left these in your cart
2 templates and 1 worksheet — still warm.
marcus aurelius digital
Still thinking it over?
You started something good. The work you opened still works — and the offer that brought you here is still on. A short reason to come back: the bundle discount ends Friday, and the worksheet pairs with both templates as a single shippable system.
- Welcome series template
- Abandoned cart template
- Send-cadence worksheet
or browse the rest of the catalog
Pricing
Three plans. Pays for itself on the first send.
Free
€0 $0 /mo
Try EmailTemple and build your first template
Try for freeStarter
€19 $22 /mo
For creators and small businesses
Try for freePro
€59 $69 /mo
For marketing teams shipping whole campaigns
Try for freeFAQ
Common questions, answered straight.
Which email platforms can I export to?
Any platform that accepts an HTML upload. Mailchimp, ActiveCampaign, MailerLite and Klaviyo get native exports — their exact merge tags, no manual mapping. Everywhere else (ConvertKit, Beehiiv, HubSpot and the rest) exports as clean, portable HTML, with simple bracket placeholders you map to your platform’s fields before sending. Native support for more platforms is on the roadmap.
Will the emails look generic, like obvious AI?
No — that’s the point. Generic in, generic out is what makes most AI email look cheap. The studio works from your brand kit — your colors, type, logo and voice — so the result reads like your brand made it, not like a template every other sender is using. You describe the email, the studio composes it, you refine in chat until it’s yours.
Will my email break in dark mode or in Outlook?
Every template is built to hold up where email usually falls apart — dark mode, Outlook, Gmail, Apple Mail on mobile. Dark mode is the one most tools ignore: your carefully chosen colors invert into something unreadable. EmailTemple designs for both light and dark from the start, so it stays legible whichever mode your subscriber is in.
Do I need to know HTML or design?
No. If you can describe the email you want in a sentence, you can use the studio — the whole thing is a chat. No HTML, no MJML, no dragging blocks around a canvas. Ask for changes in plain language (“tighten the hero”, “make the button bronze”) and the template updates.
Why not just use ChatGPT?
ChatGPT writes the words. EmailTemple builds the email. Ask ChatGPT for a welcome email and you get text you still have to design, code and make safe to send. Describe the same email here and you get a finished, brand-tuned, dark-mode-safe HTML template ready to paste into your platform. Different jobs.
Why not just use a drag-and-drop email builder?
Because the builder is the slow part — dragging blocks, fighting spacing, re-checking dark mode and Outlook on every send. Describe the email here and the AI builds the HTML for you: on-brand, dark-mode-safe, exported to your ESP in one click. No canvas, no blocks. You can still hand-edit the code afterward — no lock-in.
Can I edit the template, and do I own it?
Yes to both. Every export is hand-editable HTML that’s yours to keep — tweak it in chat, edit the code directly or hand it to a developer. Paste it into your ESP and it’s a normal template from then on. No proprietary format, no lock-in.
Free downloads
Start with a template. Make it yours in the studio.
Why this exists
I’ve been running an organic digital marketing agency for the past 6 years. I noticed many brands making the same mistake — the strategy was sound, the offer was good, but the template still made the work look cheap. Great copy in a generic, non-branded shell gets skimmed and skipped.
EmailTemple is the tool I wanted back then. Describe the send, get a template that looks and speaks like your brand made it, export it to your ESP in one click. All done in minutes, not hours juggling page builders.
— Marc, EmailTemple
Begin
Send the email that finally pays for itself.
Describe what you want to send. Get a high-converting, dark-mode-safe template in seconds. Free tier, three generations a month, no card required.